From Santa Rosa to the Monterey Peninsula, Coldwell Banker Residential Brokerage branches across the greater Bay Area rallied to support Lucile Packard Children’s Hospital Stanford this year. On May 19, the Coldwell Banker Community Foundation, the philanthropic arm of Northern California’s leading real estate services company, kicked off its inaugural “Give Health. Give Hope.” employee giving campaign, inviting more than 3,000 Coldwell Banker affiliated sales associates from 54 branches to participate.
Raising more than $80,000, the seven-week campaign engaged employees, family, friends, and their local communities in a variety of creative ways, including a companywide raffle, parking lot sales, wine tasting, and Bocce ball events. Coldwell Banker Residential Brokerage executives say it wasn’t hard to get agents and staff behind the fundraising once they learned more about the hospital.
“This wonderful organization has helped so many kids in need throughout the Bay Area who might otherwise not have received the urgent care they desperately needed,” says Mike James, president of Coldwell Banker Residential Brokerage. “When we heard stories about the local families who have received outstanding care from Lucile Packard Children’s Hospital Stanford, Coldwell Banker’s independent sales associates and staff were so touched that it was impossible not to jump in and help.”
Coldwell Banker Residential Brokerage in Gilroy alone raised $12,000 at “The Party in the Vineyard” held at Fortino Winery in May with great food and raffle items organized by agents and staff. The branch also collected and shared stories from agents and local families whose lives have been touched by the hospital.
Coldwell Banker’s Burlingame offices partnered with the San Mateo office to host the “Rock and Roll for Health and Hope” fundraiser. Featuring tunes from their very own “As-Is” band, sales associates, staff, and community members gathered for a fun evening in support of health, hope, and excellence at Lucile Packard Children’s Hospital Stanford.
Other events were also hosted by the Los Gatos, Menlo Park, Monterey Peninsula, Novato, Portola Valley, San Francisco, San Jose, Santa Rosa, and Woodside offices. In addition to each branch’s individual fundraising efforts, Coldwell Banker colleagues participated in the 2015 Summer Scamper 5k/10k race. The Coldwell Banker community and their families were among the more than 3,200 individuals who walked, ran, and volunteered to support patients and their families.
Proceeds from Coldwell Banker Residential Brokerage’s employee giving campaign will go to the Lucile Packard Children’s Fund, serving the hospital’s highest priority areas. One hundred percent of each dollar raised will directly support care for thousands of children and expectant mothers by funding uncompensated care, family and community services, and child health research.
To learn more about corporate giving, please visit supportLPCH.org/corporate.
This article first appeared in the Fall 2015 issue of Lucile Packard Children's News.